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Quirky Kid joined the Hello from Australia collective stand at the 2018 Bologna Children’s Book Fair, presenting its psychologist-developed programs and publishing work to an international children’s publishing audience.
The 55th Bologna Children’s Book Fair ran from 26 to 29 March 2018 and brought together publishers, authors, illustrators, agents, distributors and other professionals working across children’s publishing and content.
Independent Australian publishing coverage from Books+Publishing confirmed Quirky Kid as one of the publishers participating in the Australian Hello from Australia stand that year.
Presenting Australian psychology publishing internationally
Quirky Kid used the fair to present its growing catalogue of child psychology and social-emotional learning resources, including The Best of Friends®, Basecamp® and Power Up!.
The fair provided a platform for discussions around international rights, distribution, educational publishing and the way child-focused psychological content could be translated into engaging books and programs.
A particularly significant year for Basecamp®
The Bologna appearance came during a strong period of international recognition for Basecamp®.
At the time of the fair, Basecamp® had been shortlisted in two categories of the London Book Fair International Excellence Awards. It went on to win the Educational Initiatives Award in London in April 2018.
In May, Basecamp® also won Best Designed Educational Primary/Secondary Book at the Australian Book Design Awards.
Building a sustained international publishing presence
The 2018 fair built on earlier Quirky Kid activity in Bologna, including its first attendance in 2014 and the selection of The Best of Friends® for the Hello! from Australia exhibition in 2015.
These repeated appearances helped Quirky Kid build relationships across international publishing while strengthening its identity as both a child psychology organisation and an Australian educational publisher.
The Bologna milestone sits within a wider international publishing history that also includes Frankfurt, London, Shanghai and Taipei.
