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Quirky Kid joined the Australian Publishers Association, marking an important step in the development of its publishing work alongside its child psychology services.
By this stage, Quirky Kid had moved beyond producing resources solely for use in its own clinics. Its psychologist-developed cards, books and programs were reaching educators, clinicians and families through professional distribution in Australia and emerging international markets.
The Australian Publishers Association is the national industry body representing Australian publishers across trade, children’s, educational, scholarly and independent publishing.
Formalising Quirky Kid’s publishing identity
Membership connected Quirky Kid with a broader professional publishing community at a time when the organisation was developing a more ambitious program of educational publishing, rights activity and international market participation.
The milestone followed Quirky Kid’s early involvement in international book fairs and complemented its distribution relationship with the Australian Council for Educational Research.
From clinical resources to professional publishing
Quirky Kid’s publishing work grew from resources first developed in response to common issues encountered in child psychology practice. These included tools for communication, emotional understanding, friendship skills and performance psychology.
The organisation’s partnership with ACER had already helped move those resources into wider professional distribution. Joining the Australian Publishers Association added an industry network around that growing publishing activity.
Membership also connected Quirky Kid with industry initiatives and international publishing networks as the organisation expanded its presence at major book fairs.
A foundation for later publishing recognition
Quirky Kid’s involvement in the Australian publishing industry later expanded through collective stands at international book fairs, educational publishing awards and collaborations with larger education publishers.
Among the later milestones were the 2016 Australian Book Industry Innovation Award and international recognition for programs including The Best of Friends® and Basecamp®.
Joining the Australian Publishers Association remains a useful marker of the point when Quirky Kid’s publishing arm was becoming a more formal part of the organisation’s identity and growth strategy.
